Liz Ogle Liz Ogle

Resolution Alternatives for the New Year

When J.R.R. Tolkien wrote, “Not all who wander are lost”, he wasn't talking about business professionals. If you want to grow your business and succeed you need a goal/destination and a road map of how you'll get there. Some people do this by setting resolutions. But that term is associated with excuses and lackluster performance.

So, we have some alternatives to setting resolutions that you may find more successful and empowering.

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Liz Ogle Liz Ogle

Sustainable Eco-Friendly Practices for Businesses on a Budget

Sustainability doesn't have to break the bank. In fact, there are numerous creative ways in which you can make eco-friendly choices without draining your resources. And since part of sustainability is reducing waste, let’s not waste any time and get right to ways you can start making a change today.

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Liz Ogle Liz Ogle

10 Fears You Need to Overcome as a Successful Business Owner

Starting and managing a business is no small feat. While you may feel empowered to start a business or work for yourself, it can be daunting. You may be facing a myriad of fears and uncertainties. Unfortunately, there’s no magical time that they go away. It’s not like once you pass the five-year mark, you become fearless. No, you must work at that and leverage your resources.

So, let’s explore the most common fears for business owners and the strategies for addressing them. One solution that can significantly ease these concerns is working with the Grandview Chamber of Commerce.

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Liz Ogle Liz Ogle

Save a Small Business This Holiday Season

It’s officially Small Business Season and that means it’s time to give a little love to small business. With rising interest rates, soaring costs, and online competition, small businesses are feeling the crunch. This season, do a little extra for your neighbors and make a concerted effort to shop small. If you do, you could be saving a small business this year.

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Liz Ogle Liz Ogle

10 Ways Nonprofits Can Work with the Chamber to Finish the Year Strong

December is a critical time for nonprofits, as it marks the final stretch of the year to achieve fundraising and community impact goals. But what you might not realize is how a chamber of commerce can help your holiday-giving campaigns. The chamber can be a valuable resource to support your mission going into December and beyond.

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Liz Ogle Liz Ogle

4 Psychological Techniques for Increased Sales During Small Business Season

It's a noisy world out there and there's lots of competition. If you want to stand out, you must provide excellent value and persuasive copy. Without these two things, the holiday season will not be the boon you are hoping for. Luckily, creating copy that drives your audience to action is very easy during the holiday season. While many people have a strict budget this year, they want to provide a nice holiday for their friends and family. That means they are looking to buy. Here's how you can help them decide to buy from you.

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Liz Ogle Liz Ogle

Grow Your Business Socially

We are social creatures. We long for acceptance. We have a fear of missing out. And it’s those very social drives you can leverage to get more customers.

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Liz Ogle Liz Ogle

Now is the Perfect Time to Tell Your Business Story

Your business story is a lasso that draws people in and holds them there. But it can also be a feel-good moment in a sea of dread. With the economic struggles most are enduring, now is the perfect time to cultivate and share your business story.

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Liz Ogle Liz Ogle

Stop Chasing “Squirrels”

Have you ever seen the movie Up? In it, there’s a scene where a talking dog (he has a collar that translates his thoughts) is explaining his voice, only to be derailed by the passing of a squirrel. You may know this example as “shiny object syndrome.” Whatever you call it, it’s becoming a big problem for businesses and entrepreneurs. Here’s why and what you can do about it if it’s interfering with your success.

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Liz Ogle Liz Ogle

The Power of Personalization

These days when we talk about the power of personalization, we’re not referring to using someone's name in an e-mail or letter. You should be doing that anyway. What your customers expect is a lot more complex but can drive a large number of sales when done well.

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Liz Ogle Liz Ogle

20 Reasons Why Chamber Membership Is One of the Best Business Investments Out There!

Have you ever attended a chamber event? If you’re not a member, you’re missing out. Before you think you don’t have the time to attend events, it’s important you know chamber life is not just mixers and ribbon cuttings. Chamber membership is one of the best-kept secrets for free or nearly free business resources like webinars, lunch & learns, and written collateral. Plus, a whole lot more. Chamber membership is one of the best business investments you can make for the money and return.

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Liz Ogle Liz Ogle

10 Steps to Perfecting Your Business Offer

Ever notice how some offers are irresistible? You didn’t even know you needed the product or service. Then you saw the offer, and BANG!, you’re whipping out your credit card. This isn’t by accident. Someone down the line carefully created the offer that caused you to act with wild abandon. And you can do it too for your business. It just takes a little forethought.

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